“”

LocalExpress vs Mercatus

In 2025, eCommerce online sales are projected to reach $250 billion, which means choosing the right platform can determine a retailer's digital success. LocalExpress and Mercatus represent two distinct philosophies in grocery technology, but only one truly democratizes advanced capabilities for the retailers who need them most.

Key Takeaways

  • LocalExpress delivers 10x faster implementation than traditional enterprise platforms, enabling grocers to go from zero to 27% online sales in just six months 
  • AI-powered automation eliminates 80% of manual merchandising tasks with LocalExpress's proprietary Data Fusion technology, while Mercatus requires significant technical resources 
  • The only platform offering shipping, delivery, and curbside simultaneously, LocalExpress provides revenue opportunities Mercatus simply can't match 
  • 24/7 personal support with weekend availability sets LocalExpress apart from Mercatus's enterprise support model that leaves smaller retailers waiting 
  • In-store technology integration through kiosks and Scan & Pay creates omnichannel experiences that Mercatus doesn't offer, driving 24-155% higher order values

Platforms Overview

LocalExpress positions itself as the AI-powered unified platform that makes digital transformation accessible, serving 1,700+ stores across 10+ countries with a focus on independent grocers who need comprehensive functionality without complexity. Our tagline "Going digital is not that hard, we promise" encapsulates our approach: powerful technology wrapped in simplicity that delivers results.

Mercatus takes a different path as the data intelligence platform for regional grocery chains, serving 2,300+ locations worldwide with their newly launched DXPro platform. Their emphasis on "unifying data, engagement, and commerce" comes with enterprise-level complexity that often overwhelms smaller retailers.

The fundamental difference? LocalExpress democratizes technology through AI automation and ease of use, while Mercatus creates barriers with sophisticated systems that require dedicated IT teams. For the majority of grocery retailers who aren't enterprise chains, the choice is clear.

Core Capabilities and Features Comparison

Here’s how the two platforms fare in general terms.

LocalExpress: The Complete Omnichannel Solution

LocalExpress distinguishes itself as the only platform supporting shipping, delivery, AND curbside pickup simultaneously, which is a very important differentiator in the multichannel eCommerce landscape. Our omnichannel ecommerce solutions include:

  • Revolutionary In-Store Technology: Self-service kiosks that boost order values by 24-155%, Scan & Pay functionality, and integrated self-checkout systems create seamless online-to-offline experiences that Mercatus simply doesn't offer. As detailed in out kiosk success stories, these technologies transform the shopping experience.
  • AI-Driven Operations That Actually Work: LocalExpress's Data Harmonization technology automatically cleans and enriches product catalogs, a process that takes Mercatus weeks of manual work. Our AI-powered routing algorithms optimize delivery across multiple vendors, reducing costs by up to 30%.
  • Rapid Implementation Without the Headaches: Seafood City's journey from 0% to 27% online sales in six months exemplifies LocalExpress's quick deployment. Our "no IT team of 20 people needed" approach means grocers can focus on selling, not system administration.

Mercatus: Complexity Masquerading as Capability

Mercatus's DXPro platform, launched in May 2025, represents old-school thinking wrapped in new technology:

  • AisleOne Intelligence Engine: While impressive on paper, this system requires extensive configuration and ongoing management that smaller retailers simply can't support. The complexity often leads to underutilization of features retailers paid premium prices to access.
  • Limited Fulfillment Options: Unlike LocalExpress's comprehensive approach, Mercatus focuses primarily on traditional pickup and delivery, missing shipping capabilities that modern consumers demand.
  • Enterprise Baggage: With 50+ partner integrations, Mercatus creates a complex web of dependencies that often break, requiring constant maintenance and troubleshooting.

Customer Success Comparison

Customer support is a very important consideration for most vendors. How do these two compare in this aspect?

LocalExpress: Your Technology Partner, Not Vendor

Customer testimonials reveal why LocalExpress consistently outperforms competitors:

Seafood City's VP captured it perfectly: "Most big companies would say 'it's Sunday, we're not working today.' But LocalExpress put in that extra work for us." This dedication extends throughout LocalExpress’s service model:

  • 24/7 customer support with personal phone access
  • Weekend and evening availability for critical issues
  • Direct access to leadership team
  • Success stories that speak for themselves

Artuso Pastry Shop's 37% sales increase and Borgatti's 126.9% growth demonstrate real results, not just promises.

Mercatus: Enterprise Support for Enterprise Prices

While Mercatus delivers professional support, their enterprise focus often leaves smaller retailers feeling neglected. Reviews on Glassdoor note the platform's steep learning curve and resource requirements that overwhelm independent grocers.

Industry Trends Favor LocalExpress's Approach

2025's grocery technology trends clearly favor LocalExpress's unified, accessible approach:

AI Democratization: While Mercatus locks AI capabilities behind enterprise pricing, LocalExpress makes AI-powered merchandising accessible to every grocer.

Omnichannel Imperative: Research shows retailers need comprehensive channel coverage. LocalExpress's shipping capabilities provide an advantage Mercatus lacks.

Speed to Market: In an industry where digital transformation can't wait, LocalExpress's rapid deployment model wins over Mercatus's lengthy implementations.

LocalExpress's Clear Advantages

LocalExpress uses technology that works for its clients.

In terms of support, unlike Mercatus's ticket-based system, LocalExpress provides:

  • Direct phone access to support team
  • Same-day response guarantees
  • Weekend availability for emergencies
  • Personal relationships with your success team

The Verdict: LocalExpress Wins Where It Matters

While Mercatus serves its enterprise niche, LocalExpress emerges as the better choice for the vast majority of grocery retailers. Here's why:

  1. Faster Implementation: Go live in weeks, not months
  2. Better Support: 24/7 availability with personal attention
  3. More Capabilities: Shipping, delivery, curbside, AND in-store tech
  4. Accessible Pricing: Start free, scale as you grow

Grocers need technology that empowers rather than constrains. LocalExpress delivers on that promise, making digital transformation accessible to every retailer, regardless of size or technical expertise.

Ready to see the difference? Get a demo and discover why more grocers choose LocalExpress every day.

FAQs on LocalExpress vs Mercatus

Q: How does LocalExpress handle multi-language support for diverse communities?

A: LocalExpress offers comprehensive multi-language capabilities across all customer touchpoints, including websites, mobile apps, and kiosks. The platform supports 15+ languages with automatic translation features and culturally appropriate payment methods like SNAP/EBT integration. This is particularly valuable for ethnic grocers serving diverse populations, unlike Mercatus which requires custom development for each language addition.

Q: What happens to my data if I decide to switch platforms in the future?

A: LocalExpress provides complete data portability with full export capabilities for all customer, product, and transaction data in standard formats (CSV, JSON, XML). They offer a 30-day transition period with continued access for data migration, and our support team assists with the export process at no additional charge. This contrasts with many enterprise platforms that lock in data or charge significant fees for extraction.

Q: Can LocalExpress integrate with my existing loyalty program and paper coupons?

A: Yes, LocalExpress seamlessly integrates with existing loyalty programs through our API framework and supports digital transformation of paper coupons. Our system can scan and digitize traditional manufacturer coupons, sync with existing point systems, and even enhance programs with AI-powered personalization. The platform maintains backward compatibility while modernizing the customer experience.

Q: How does LocalExpress handle peak traffic during holidays or special promotions?

A: LocalExpress uses auto-scaling cloud infrastructure that automatically adjusts to handle traffic spikes without performance degradation. Our system has successfully managed 10x normal traffic during peak events like Thanksgiving and cultural holidays. The platform includes built-in queue management for orders and smart caching to ensure consistent performance even during flash sales or viral social media moments.

Q: What kind of training is required for my staff to use LocalExpress?

A: LocalExpress prioritizes intuitive design that requires minimal training. Most staff become proficient within 2-3 hours of hands-on use. The platform includes built-in video tutorials, contextual help, and a learning management system. Unlike Mercatus which often requires week-long training sessions, LocalExpress offers "Training Tuesday" webinars and self-paced online courses that fit around your staff's schedules.

Q: Does LocalExpress offer white-label solutions for grocers wanting to maintain their brand identity?

A: Absolutely. LocalExpress provides complete white-label capabilities where every customer touchpoint reflects your brand—from custom domains and branded mobile apps to receipt formatting and email templates. Our design team helps create cohesive brand experiences across all channels. This goes beyond Mercatus's template-based approach to deliver truly customized solutions that strengthen your brand identity.

Q: How does LocalExpress handle fresh product weight variances and catch-weight items?

A: LocalExpress's AI-powered system intelligently manages variable-weight items with smart substitution logic and customer preference learning. The platform automatically adjusts pricing for actual weights at pickup, sends customer notifications for significant variances, and maintains profitability through intelligent margin protection. Our random weight handling significantly reduces refund requests compared to basic systems.

Subscribe to Local Express for monthly updates on technology and eCommerce